The cult-like fascination with the game has even spawned a World of Warcraft-themed restaurant in China, complete with dishes inspired by the game.
The article has other interesting features, mostly on the value of WoW experience in the job market. Here is one bit:
…employers specifically instruct him not to send them World of Warcraft
players. He said there is a belief that WoW players cannot give 100%
because their focus is elsewhere, their sleeping patterns are often not
Good, humorous uses of "etc." are not easy to come by.