KUMHO Tire USA…December 21, 2006…announces the introduction of the world’s first fragrance automotive tire, the ECSTA DX.
The project is the “fruition” of more than a year’s worth of research
and development to deliver an alluring aroma tire that replaces the
normal “black rubber” smell with heat-resistant oils in the scent of
lavender, and in later versions, neroli (orange) or jasmine. Visitors
to www.kumhotireusa.com [product is here] can find the nearest Discount Tire store or TireRack.com will ship them for installation.