How much should you spend on Valentine’s Day flowers?

Showing that you care:

“It’s always about upping the ante,” says Meredith Waga Perez of Belle Fleur in the Flatiron District, who says clients drop as much as $5,000 for the big day.

Last year, Aleks Degtyarev spent $6,000 at Flower District-based rose-delivery service, Ode à la Rose, to propose to his girlfriend of three-plus years, Lulu.

“I wanted 1,114 roses,” says Degtyarev, a 33-year-old from Bay Ridge. “A rose for every day we knew each other.”

A friend helped him strew the thousand-plus loose stems across a Montauk bluff.

There are a variety of other anecdotes at the link.  You don’t have to be a proponent of romantic countersignaling, or a member of Kakuhidou, to think this is overall counterproductive.

For the pointer I thank D.


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