In Little Rock, Arkansas, the Pulaski Academy Bruins play the game of football differently than you’ve ever seen before.
They don’t punt.
They onside kick every time.
And they always go for two.
Kevin Kelley, the architect of the system, studied years and years worth of data and implemented the system with absolute success. He’s won five state titles and has one of the best offenses in the entire country.
There is, sadly, a noisy video at the link, though it is easy to turn off. Whether you agree with this strategy or not, one of my core views is that we do not have enough experimentation of this kind. And I’m not just talking about football.
For the pointer I thank Peter Bach-y-Rita.