Forward markets in everything, restaurant edition

Jason Kottke relates:

The Riverdale Garden Restaurant in the Bronx is trying out a novel way of staying in business: they’re asking for their regulars to pledge $5000 in exchange for a year of free dinners.

The problem of course is obvious.  First, you probably won’t get your money back.  Second, if everyone paid up, the restaurant has a weaker incentive to serve good food.  And which customers do you think will receive the best treatment?  The ones who put up nothing per each meal?


Comments for this post are closed