From the Korean taco story
“The meat makes it Korean,” said Mr. Ban, who marinates chuck roll in a soy and garlic sauce that is traditionally used with Korean barbecue dishes. “The tortilla and the toppings are a way to tell our customers that this food is O.K., that this food is American.”
The link is here and I thank Roland Stephen for the pointer. I had read right over that passage and didn't even notice anything funny.