Going too far in Italy

The Italian Communist Party recently put a rider in a bill to ban all child labor in advertisements. The main goal was to disrupt the government but now it appears that the bill will pass. If so, babies will no longer be allowed in Italian television ads. One in three Italian TV ads uses a baby, although (because?) Italian women are having so few babies. 1.2 children are born per woman, well below the replacement rate, and one of the lowest rates in the world. Some companies are wondering how they will publicize diapers. The source is the Weekend Financial Times, this French Internet Cafe makes linking very difficult.


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