Most Americans will remember to call their mothers or send cards for Mother’s Day tomorrow, but about one in four will forget [is that the right word?] the national holiday altogether, according to a new survey.
Those who do remember Mom are expected to spend an average of $98.64 this year, according to a report by the National Retail Federation, a D.C. trade association.
The amount is slightly more than last year’s $97.37, said NRF spokeswoman Ellen Tolley.
“Mother’s Day saw a huge increase in consumer spending right after September 11, but since then it has stabilized to a gradual increase,” Miss Tolley said. In 2000 and 2001, the average spending per customer was less than $65.
Total spending for the holiday is estimated at over $10 billion. Here is the full story.
In a few days’ time, I’ll be up north in New Jersey and taking my mom (who reads this blog) out for food, movie, and museum. As for today, Yana and I are taking her mom to Thai food, the theater, and the superb Mayan exhibit at the National Gallery.
Happy Mother’s Day to all the moms!