Headlines to make me laugh

"Fairfax Maps Tourist Gems"

Fairfax County rolled out a new slogan yesterday — "FX Marks the Spot" — designed to help tourists discover its "buried treasures" of historic sites, museums, art centers and other destinations.

The soon-to-be ubiquitous brand — a play on pirates’ tradition of drawing an X on their maps to indicate stashed gold — is the centerpiece of an unprecedented $1 million campaign, presented to the County Board of Supervisors, to promote Fairfax as a tourist attraction.

The emphasis should be on "buried."  Very buried.  Here is the story, and yes this will involve them spending the money I cough up for property taxes.


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