How to get a macho guy to give in

Researchers at the University of Leuven in Belgium asked men to play an ultimatum game, in which they split a certain amount of money between them. High-testosterone men drove the hardest bargain – unless they had previously viewed pictures of bikini-clad models, in which case they were more likely to accept a poorer deal.

The sight of flesh had less effect on the bargaining tactics of low-testosterone men. Click here to read the story.

Here is the full post, from Mahalanobis.  The accompanying photo is just barely (no pun intended) safe for work.


Comments for this post are closed