Counter-signaling bleg

I am looking for some salient examples of counter-signaling.  The classic case is the rich man who dresses like a bum – he has no one he needs to please.  Casual dress signals the very high level of his status and his absence of a boss.  Of course this equilibrium is not always mimic-proof (e.g., virtually anyone can dress like a bum).  This strategy works for the rich if only they have some other means of causing people to think they are very high-quality.

Top nerd programmers often don’t wear ties.  Truly beautiful women might deliberately dress down.  Can you think of other plausible examples?  Does counter-signaling work best when a person has already built up a mystique?  Thanks in advance for any help you can offer…

Addendum: Here is my previous post on counter-signaling.

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