Here’s a cool idea from a new Hollywood movie producer, a money back guarantee!

Nicholas Tabarrok is putting his money where his mouth is. The
producer from Toronto-based Darius Films is certain that audiences will
crack up during the screening of his oddball comedy Weirdsville, opening Friday, or he will refund their movie-ticket money come Monday morning.

Tabarrok tells Playback Daily it was a "spur of the moment" idea.

"It occurred to me that this is a common thing… If you buy a
product and you’re not satisfied, you get your money back… The same
principle [should apply] to film," he says.

Brilliant, innovative, incentive-compatible!  You’d think this guy had an economist for a brother or something.


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