Northern lights, darkness, meatballs and suicide rates are just some of the suggested topics of conversation for a new hotline backed by the Swedish Tourist Association.
Launched this week, call +46 771 SWEDEN from anywhere in the world and you’ll be connected to a random Swede. The service honours the 250th anniversary of the country abolishing censorship and hopes to “connect people in troubled times.”
Long distance charges may apply.
And via Samir Varma, here is one story of someone who called and spoke with a Ugandan.