Let’s pause to reflect that the company that has made one-day shipping of tens of millions of items the industry standard is also the global leader in cloud computing services, owns the Whole Foods grocery stores (and is building a second chain), helps police departments identify criminals, is building its own air cargo fleet, has an $11 billion-a-year advertising business, is working on a plan to give everyone on Earth internet from space, has put always-on microphones in at least 1 in 10 U.S. homes, built an Oscar-winning film and TV studio from scratch, and is competing directly with UPS, FedEx, Google, Facebook, Apple, Microsoft, IBM, the entire book-publishing industry, Netflix, HBO, Disney, Walmart, Target, Costco, Kroger, CVS, Walgreens and countless startups.
I don’t like Alexa, and wouldn’t take one for free! Still, this is overall a remarkable record of both innovation and competition across many markets. That said, I wonder for how long Amazon can keep this up without becoming a bloated, inefficient conglomerate.
Here is more from Christopher Mims at the WSJ. You will note also that Walmart is several times larger in U.S. retail than is Amazon.