Looking at pictures of cute animals makes you work more carefully and deliberately

by on October 5, 2012 at 3:40 am in Education, Science, Uncategorized | Permalink

Or so we are told:

A new study by Japanese researchers now shows there are more benefits to looking at pictures of these universal delights than just getting a case of the warm and fuzzies. Afterwards, we concentrate better.

Such is the “Power of Kawaii”, as a paper documenting the research is appropriately titled. The Japanese word “kawaii” means cute. The paper was published in the online edition of the U.S. journal Plos One on Thursday. Through three separate experiments a team of scientists from Hiroshima University showed that people showed higher levels of concentration after looking at pictures of puppies or kittens.

For the pointer I thank Mark Thorson.

1 prior_approval October 5, 2012 at 4:55 am

Hello Kitty

2 Andrew' October 5, 2012 at 5:32 am

Yoda and Stripe had a love child…in LA.

3 Careless October 5, 2012 at 2:42 pm

Nailed it.

4 Jordan October 5, 2012 at 6:44 am

Really? Of all the millions of animal pictures relevant to this post, you chose that one?

5 Neal October 5, 2012 at 8:02 am

It’s a great troll.

6 Alexey October 5, 2012 at 7:22 am

Proper animal link: http://thecutest.info/top.html

7 TJ October 7, 2012 at 9:52 am

Much better, thanks!

8 Benny Lava October 5, 2012 at 8:41 am

You cheeky bastard. Well it is Friday. Great troll!

9 Dredd October 5, 2012 at 9:20 am

Yoda with a hangover …

10 Mark Thorson October 5, 2012 at 9:32 am

That animal was used for the control group.

11 Gj October 5, 2012 at 1:51 pm

Nice one 😉

12 Andrew' October 5, 2012 at 9:45 am

…And Samuel L. Jackson as Yoda…

“It’s the lightsaber that say says Bad m*f*er on it.”

13 Erin October 5, 2012 at 10:02 am

After reading that, sites like Written Kitten make a lot more sense.

14 Yancey Ward October 5, 2012 at 10:16 am

That is one ugly rat.

15 grenznutzen October 5, 2012 at 12:06 pm

yves smith’s link posts at naked capitalism are are always accompanied by such “cute animal” pictures, no?

16 Gj October 5, 2012 at 1:53 pm

Must I say… on Japanese people. Cuteness is nearly an institution in Japan. I am not sure the same results would be achieved in other societies…

17 Kenneth W. Regan October 5, 2012 at 2:12 pm

Gee thanks, Tyler! I needed to have a productive Friday afternoon, now that won’t happen…I can’t even make my afternoon cappucino…

18 Jay October 5, 2012 at 3:32 pm

It’s pretty basic cost-benefit analysis. In order to get the most work done, you need to look at enough pictures of animals such that your marginal benefit = marginal costs. This is the place where you’ve seen enough of the pictures to focus above your normal surplus of concentration, but you haven’t spent all your damn time at work on the internet watching those funny kitten videos.

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