And if we aren’t careful, we will encourage companies that have enough money for collection to leave the drilling to those that don’t.
That's from Richard Thaler and the entire column is worth reading. Here is his wise conclusion:
We are left in a difficult place. Neither the private nor the public sector seems up to handling these kinds of problems. And we can’t simply wait for the next disaster, because, as people might say if they had to use G-rated language, stuff happens.