Note that it is not necessary to approve of all U.S. cultural exports to view the spread of wokeism as a net positive for the world. I do not like either Big Macs or Marvel movies, for instance. But at the end of the day I think American culture is a healthy, democratizing, liberating influence, so I want to extend it.
As the motivational speakers like to say, Winners win! And woke is right now one of America’s global winners. Part of what makes America great, and could help to make the rest of the world greater yet, is accepting a certain amount of semi-stupid, least-common-denominator culture.
It drives conservatives and libertarians crazy that woke ideas often have more purchase in the private sector than in the public sector. Private universities, for example, seem “more woke” than public universities.
Still, you read it here first (or maybe not): The halls of power in Washington just aren’t that woke! They are nothing like Twitter or Google or Yale University.
Yes, many woke opponents cite the role of government and the fear of lawsuits as forces driving woke behavior and corporate attachment to wokeism. And surely they have a point. Yet in much of the corporate and nonprofit world, wokeism is not merely a reflexive defense against lawsuits. It is embraced with enthusiasm.
Wokeism has passed a market test that has been going on for decades.
And in sum:
The arguments have been so fully joined because they are about how to define success, which is the fundamental American ideology. I believe such debates are not only healthy but also necessary. I also believe that the ideology of success will endure, though it may take less familiar forms over time. In some ways wokeism is what a feminized, globalized version of 21st century U.S. triumphalism looks like.
You don’t have to like that. But you may have to get used to it.
Recommended, do read the whole thing.