Do female experts face an authority gap? Evidence from economics
This paper reports results from a survey experiment comparing the effect of (the same) opinions expressed by visibly senior, female versus male experts. Members of the public were asked for their opinion on topical issues and shown the opinion of either a named male or a named female economist, all professors at leading US universities. There are three findings. First, experts can persuade members of the public – the opinions of individual expert economists affect the opinions expressed by the public. Second, the opinions expressed by visibly senior female economists are more persuasive than the same opinions expressed by male economists. Third, removing credentials (university and professor title) eliminates the gender difference in persuasiveness, suggesting that credentials act as a differential information signal about the credibility of female experts.
Here is the full paper by Hans H. Sievertsen and Sarah Smith, via the excellent Kevin Lewis.