Category: Food and Drink

Marshallian joint supply, Russian style

Some Old Believers refused to eat the tsars' recommended new staple food, the potato, because it was an import from the godless West — potatoes were generally hated among the Russian peasantry on their first arrival, before their value in making vodka became apparent.

That is from the still-excellent Christianity: The First Three Thousand Years, p.545.

The origins of mutton barbecue

Here is one account:

The one truth about barbecue seems to be that people use what they've got. In Texas it's beef, in the Carolinas it's pork, and in Western Kentucky it's mutton. Thanks to the tariff of 1816, wool production in the then Western United States became profitable and suddenly people found themselves with a lot of sheep on their hands.

Any story of the origin of barbecue starts with a meat that is too tough and undesirable to be sold for a profit. Mutton barbecue is no different. Aging sheep who no longer produced good wool became a virtually unlimited resource, but the meat was too tough and too strong tasting to be worth anything so people turned to the tried and true methods of low and slow cooking. In the early days a whole sheep would be cooked for long hours over a low fire. A mixture of salt water would be mopped over it and it would be served up with a dipping sauce of vinegar and hot peppers and stuck between a couple slices of bread. In Kentucky this "sauce" is called a dip, specifically Mutton Dip or Vinegar Dip.

Call it the Protectionist Theory of Barbecue, plus or minus a bit of hysteresis.  I've seen or heard of mutton barbecue only in Kentucky and then only parts of Kentucky, the southwest and a bit in Lexington.  I wonder if they have mutton barbecue in North Africa or the Middle East.  In general it is an open question why barbecue traditions have for so long been so geographically concentrated.

From The New Yorker, here is another account:

How come this is the only area where mutton is barbecued?" I asked an Owensboro merchant who had been kind enough to give me change for a nickel parking meter.

"I expect because there are so many Catholics here," he said.

I didn't want to appear ignorant. "Yeah," I said. "I suppose that'd do it."

As I was searching my mind for some connection between the Roman rite and mutton consumption, the merchant told me that the large Catholic churches in town have always staged huge picnics that feature barbecue and burgoo–burgoo, another staple of Owensboro barbecue restaurants, being a soupy stew that I, for some reason, had always associated with southern Illinois. In the early days, the church picnics apparently served barbecued goat. In fact, Owensboro might have arrived at barbecued mutton by a process of elimination, since people in the area seem willing to barbecue just about any extant mammal. In western Kentucky, barbecue restaurants normally do "custom cooking" for patrons who have the meat but not the pit, and among the animals that Posh & Pat's offers to barbecue is raccoon. The Shady Rest, one of the most distinguished barbecue joints in Owensboro, has a sign that says "If It Will Fit on the Pit, We Will Barbecue It. It is probably fortunate that the people of the area settled on barbecued mutton as the local delicacy before they had a go at beaver or polecat

In other words, they don't know either.  What would Robin Hanson say?: Something like: "Food isn't about eating!"

I thank Brandon Sheridan for the pointers.

Uncle Liu’s Hot Pot

The old Sichuan restaurant a few doors down from Great Wall–I think it was called Peking Village–which used to be there has been replaced by a place called "Uncle Liu's Hotpot." It's owned by HK Palace and, as the name implies (and, unlike HK Palace, it's Chinese name is the same as the English name, though it's really Old Liu's Hotpot City), it specializes in hotpot. We were very excited before even going in, because, while a few Sichuan places offer hotpot (the defunct place up in Gaithersburg that was a Hui-Sichuan restaurant; China Canteen; Great Wall Szechwan if you let them know in advance), none even comes close to being the real thing. The good news is that this place is as close as I think you're going to get to real Sichuan hotpot in the US. They have a special hotpot menu, which, though only in Chinese when it comes to ordering which type of base you want (it's on the front of the menu; they have a variety of choices–classic all spicy, classic half spicy half non-spicy, and then they have a mushroom broth one, one with fish head, and one or two others), has in both English and Chinese a list of all the things to order to go into the hotpot. That list is very good–has all the classic ingredients (though some are a little different from what you'd get in Sichuan, e.g., the doufu pi) and is maybe about 1/2 the number of ingredients you'd have on offer at an average hotpot restaurant in Chengdu, so it's really pretty good. The prices are very reasonable, and, even better, it's open until midnight every day (again, a very good sign of authenticity, as hotpot restaurants in Chengdu are packed until very late at night). We had the classic all spicy base ($6 for the table; it's the cheapest option)–for our taste, it could have been a bit more oily-lardy and could have had more seasonings in it, especially chilis and Sichuan peppercorns, but it was still very, very good (and hotpot restaurants in Chengdu have been moving away from the lard as well for health reasons in the last few years; also, outside of Sichuan itself, hotpot restaurants in China tend to go lighter on the peppercorns because they know non-Sichuanese aren't as used to it). Also extremely positive is that they have a dipping sauce station (the dipping sauce, which is essential, is another $1 per person, again, it's only in Chinese on the front of the hotpot menu where the bases are listed) that is self-serve, something you don't get even in China. You can do the classic version (which I did last night)–sesame oil, soy sauce, black vinegar, garlic, salt, msg (yes, a pinch can't hurt), scallions, and cilantro–but they have a lot more there as well if you want (though, for my mind, stuff like oyster sauce and hoisin sauce is an abomination with hotpot).

The regular menu of the restaurant combines the usual Chinese-American standards with maybe about half to 2/3 of HK Palace's Sichuan dishes (though no specials on the wall that I noticed). We didn't order from that–hotpot is definitely the way to go in the evening, and that's what every table was getting–the place was basically full around 8 but had mostly emptied out by 9. What we're also excited about, however, is that they offer a daily lunch buffet from 11-3 and, judging from the labels on the buffet setup, they include in the buffet (at least on the weekends–maybe they pare it down during the week) a lot of their very good Sichuan cold dishes and a good selection of main dishes (though less heavy on the Sichuan stuff). The buffet includes pho and bubble tea. We're now conflicted–do we try the buffet for our next trip or stick to the hotpot? Probably the latter, especially as we're definitely going to try the mushroom base.

Having eaten there, I can vouch for this report and also for the Chinese menu, which you must ask for explicitly.  This place is a knockout.

Branding — some results which appear temporary to me

Findings from Sesame Workshop’s initial “Elmo/ Broccoli” study indicated that intake of a particular food increased if it carried a sticker of a Sesame Street character. For example, in the control group (no characters on either food) 78 percent of children participating in the study chose a chocolate bar over broccoli, whereas 22 percent chose the broccoli. However, when an Elmo sticker was placed on the broccoli and an unknown character was placed on the chocolate bar, 50 percent chose the chocolate bar and 50 percent chose the broccoli. Such outcomes suggest that the Sesame Street characters could play a strong role in increasing the appeal of healthy foods.

There is more here and I thank Dan Lewis for the pointer.

Questions that are rarely asked

Why is it that nobody’s marketing broccoli and bananas? This stuff is sold in stores, in exchange for money. Presumably there are for-profit enterprises out there with a vested interest in selling more.

That's from Matt Yglesias.  I suspect the core reason is the absence of branding.  "Got Milk?" only gets you so far.  Most promotional campaigns ("green, and really good for you") will benefit all broccoli sellers, rather than any particular brand of broccoli, plus the profit margin on broccoli probably isn't so high anyway.  (By the way, "Got Milk?" has statist origins.)

Here's one broccoli commercial, it's — dare I say — really stupid yet it is #1 on YouTube for "broccoli commercial."  Here is Bill Cosby's "tribute to broccoli" — it remains unaired.  If you watch it through to the end, you'll see it's actually a Jell-O commercial.

You could spend quite a bit of time watching ineffective broccoli promotions on the internet.  At least this one appeals to some Hansonian impulses. 

Freak-onomics

Here, courtesy of Adam Ozimek at Modeled Behavior, is a picture of Chauncy Morlan (1869-1906) who, because of his “freakish” weight, people once paid good money to see as he toured Europe and America with the Barnum & Bailey circus.  Although a tinge of freakishness still attaches to shows like The Biggest Loser the dominant theme is a feeling
of camaraderie and the hope that if the contestants can lose weight then so can anyone
with similar problem and goals.

What would the circus goers of 1890 have thought if they were told that in the America of 2010 Chauncy Morlan would be unremarkable?

Chauncy

Markets in everything: vanquished empires edition

Here's one I actually wish to buy:

A 2,000-year-old snack-bar in the Ancient Roman city of Pompeii will 'open for business' once more this Sunday, with a special one-off event marking its restoration. A limited number of visitors to the Campanian archaeological site will be taken on a 45-minute guided tour of the Thermopolium (snack-bar) of Vetutius Placidus, which was previously closed to members of the public. Once inside the thermopolium, participants will also be treated to a typical Roman snack of the type once served to customers. The shop takes its name from electoral graffiti engraved on the outside of the shop, calling on passersby to vote for the candidate Vetutius Placidus, and on three amphorae found inside the premises.

Hat tip goes to Brad DeLong.

Auction markets in everything

Daniel Lippman sends me notice of the following:

The Exchange Bar & Grill, set amid the bustling shops and pubs of the Grammercy Park neighborhood, is replete with a ticker tape flashing menu prices in red lettering as demand forces them to fluctuate.

Customers can move prices for all beverages and bar snacks such as hot wings ($7 for 6 pieces) or fried calamari ($9). The prices will fluctuate in $.25 cent increments, but will most likely plateau at a $2 change in either direction.

A glass of Guinness starts at $6 but could be pushed to a high of $8 or a low of $4, depending on popularity.

So if one drink is in heavy demand, its price will rise, causing the cost of other equivalent drinks to drop. A rush on a particular beer would increase its price, and cause other beers to drop.

It is, of course, a marketing gimmick.  Daniel also sends along a link on the new idea of eco-sex.

*The New Yorker* writes up Peter Chang and *China Star*

Yes I know the article is gated but I wanted to blog the link anyway, out of sheer enthusiasm.  It's a superb piece.  China Star is my favorite Fairfax restaurant and it's the #1 restaurant for GMU blogger lunches and debates (though one of us hates it; can you guess which one?  We make him go nonetheless).  It's also where we take job candidates, at least the ones we respect.  Even though Chang is now gone, the restaurant remains superb in the hands of his successors, who have kept many of his original recipes.  Some people claim they get better meals when I go there to eat with them.  It's so close to our house that sometimes Natasha and I walk there.  They know us well and are rarely surprised by our order.  For two, our default is the braised fish and Sichuan chili chicken, on the bone of course.  Scallion fried fish is a must for larger groups.  John Nye likes General Kwan's Spicy Beef there.  They have real kung pao shrimp.  Kudos to Calvin Trillin for covering Chang and his mobile culinary empire.

The culture that is Japan

“The concept of this restaurant is that Robot No. 1 is the manager, which boils the noodles, and Robot No. 2 is the deputy manager, which prepares for soup and puts toppings,” said Famen’s owner, Kenji Nagaya. “Human staffs are working for the two robots.”

Here is much more, interesting throughout.  Here is one more bit:

One entry, Beerbot, detects approaching people and asks for beer money. When it acquires enough, it “buys” itself a beer. Bystanders can watch it flow into a transparent bladder. As for other humanizing behaviors, “like a robot that doesn’t stop short at lighting a cigarette but actually goes ahead and smokes it?” Mr. Wurzer says, “We had that.”