What’s the IQ of the enemy planner?

I know that not everything reported in the newspaper about terrorist sting operations is reliable information, but still this passage struck me as noteworthy:

Pakistani authorities on Saturday zeroed in on the alleged mastermind of a plot to send five Northern Virginia men to Afghanistan to kill U.S. troops,

Is that how you would allocate the five men?  Yet even that was not allowed:

Saifullah was unsuccessful in convincing al-Qaeda commanders that the men were not part of a CIA plot to infiltrate the terrorist network. As a result, they were marooned for days in the eastern city of Sargodha, far from the forbidding mountains of the northwest that have become a terrorist haven.

I'm not pretending to know the real story, but "remove them from proximity to packed U.S. shopping malls, send them to Sargodha" is a strategy I can live with.  Alternatively, you can take this as evidence that they really were CIA plants.  In which case you can ease up about all the media stories today on homegrown U.S. terrorists, etc. 

One of them was an accounting student at GMU; I wonder which one of us he had for Principles?

Facts about FairTrade

We might think of sub-Saharan subsistence economies when we think of
Fairtrade, but the biggest recipient of Fairtrade subsidy is actually
Mexico. Mexico is the biggest producer of Fairtrade coffee with about
23% market share. Indeed, as of 2002, 181 of the 300 Fairtrade coffee producers were located in South America and the Caribbean. As Marc Sidwell points out,
while Mexico has 51 Fairtrade producers, Burundi has none, Ethiopia
four and Rwanda just 10 – meaning that "Fairtrade pays to support
relatively wealthy Mexican coffee farmers at the expense of poorer
nations".

The article offers many other points of interest.  For instance:

By guaranteeing a minimum price, Fairtrade also encourages market
oversupply, which depresses global commodity prices. This locks
Fairtrade farmers into greater Fairtrade dependency and further
impoverishes farmers outside the Fairtrade umbrella. Economist Tyler
Cowen describes this as the "parallel exploitation coffee sector".

Coffee
farms must not be more than 12 acres in size and they are not allowed
to employ any full-time workers. This means that during harvest season
migrant workers must be employed on short-term contracts. These rural
poor are therefore expressly excluded from the stability of long-term
employment by Fairtrade rules.

In other words, it's mostly a marketing gimmick.

What I’ve been reading

1. Identity Economics: How Our Identities Shape our Work, Wages, and Well-Being, by George Akerlof and Rachel Kranton.  There's a general question of how satisfying largely non-empirical treatments of this topic can be, but still the original papers behind this popular book are seminal.

2. Paul Collier, The Plundered Planet: Why We Must — and How We Can — Manage Nature for Global Prosperity.  The book is not due out until May, yet I have a review copy.  I admired Collier's essay on the ethical dimension of global warming, and I loved his The Bottom Billion, but I struggled to find a meaty part of this book.

3. Joan Schenkar, The Talented Miss Highsmith: The Secret Life and Serious Art of Patricia Highsmith.  I can't recall having read a more sprawling, messy, obsessive, and personal biography than this one.  Here's a typical bit: "Still, this fan, who knew all about cats, was allowed to select a seal-point Siamese kitten for Pat, and he and his aunt sometimes looked after Pat's cats on her trips away.  One night — the circumstances were complicated and involved a fight with current lover, Jacqui — Pat ended up sleeping in the aunt's bed, where, for once, Pat herself was on the receiving end of an unwelcome sexual advance." 

I don't think I can read it through to the end, but still I wish to issue a yelp of approval.  By the way, she kept 300 snails as pets.  Read the first Amazon review.  This biography did cause me to order more of her work, namely the first novel, with the lesbian love story.  Here is an NYT review of the book, which is in any case unique and revelatory.

I've been reading, and putting down, lots of other books.  I've also been reading the complete letters of van Gogh, for a longer review.  They are splendid.

How to avoid being fooled by a menu

This one is not so easily excerptable, but it's one of the best pieces-with-graphics I've seen all year.  It's about all the "nudge" tricks which go into designing menus, and how to avoid being fooled by them.

You really do need the image with it (best is to buy the New York issue), but if you insist on an excerpt, here's one:

5. Columns Are Killers
According to Brandon O’Dell, one of the consultants Poundstone quotes in Priceless, it’s a big mistake to list prices in a straight column. “Customers will go down and choose from the cheapest items,” he says. At least the Balthazar menu doesn’t use leader dots to connect the dish to the price; that draws the diner’s gaze right to the numbers. Consultant Gregg Rapp tells clients to “omit dollar signs, decimal points, and cents†‰…†‰It’s not that customers can’t check prices, but most will follow whatever subtle cues are provided.”

The best paragraph I read today

The believe-it-or-not superlatives are so extreme and Tom Swiftian they make you smile. The L.H.C. is not merely the world’s largest particle accelerator but the largest machine ever built. At the center of just one of the four main experimental stations installed around its circumference, and not even the biggest of the four, is a magnet that generates a magnetic field 100,000 times as strong as Earth’s. And because the super-conducting, super-colliding guts of the collider must be cooled by 120 tons of liquid helium, inside the machine it’s one degree colder than outer space, thus making the L.H.C. the coldest place in the universe.

The article is here, via Yves Smith and Jim Crozier.

Austrian business cycle theory returns to Harvard

Way back when, before 1936, Alvin Hansen carried the torch.  These days, don't listen to what they say, watch what they do:

Harvard announced Thursday that it would indefinitely suspend construction on a high-tech science complex in the Allston neighborhood of Boston because of money problems.

This was to have been the showcase of the previous regime.  A lot of the work has been done, but it doesn't look like they'll ever complete the project in anything resembling finished form.  The scientists will never move there.  The associated spaces for retail outlets won't be much populated.  Etc.  The full story is here.

Weeping

In February, a music professor at Stanford, Jonathan Berger, revealed that he has found evidence that younger listeners have come to prefer lo-fi versions of rock songs to hi-fi ones. For six years, Berger played different versions of the same rock songs to his students and asked them to say which ones they liked best. Each year, more students said that they liked what they heard from MP3s better than what came from CDs. To a new generation of iPod listeners, rock music is supposed to sound lo-fi.

Here is more.  The whole series — notable new ideas picked out by the NYT — starts here and as usual it is worth perusing the entire list.

Ben Casnocha’s rules of thumb wiki

You'll find it here.  In theory they are for business but what is business but another form of human action?  Here are a few from the list:

Email is a communications medium, not a collaboration medium. When confused as a collaboration tool, efficiency plummets. – Ben Casnocha

A bad reference is as hard to find as a good employee. – Robert Half

Rather than telling an associate, "You look good in that suit," tell the person, "That suit looks good on you." – Dale Carneigie

The new html edition of Tyler Cowen’s Ethnic Dining Guide

You'll find it here, namely on my home page (you may need to scroll down).  This version of the guide has more revisions than any other new edition, mostly because there has been a lot of quality turnover.  More than half of the "Top 20" list has changed in the course of a year.  Currently my two favorite places are Sichuan Pavilion and Abay Market (you now can and indeed have to order vegetables in advance), with Thai X-ing a perennial.  Komi is the "finest" dining and Bourbon Steak is the place most likely to be better than you think.

I should note that if you've been following the blog version of my dining guide, the html version is simply a print-it-all-out-at-once compendium, rather than a source of new information.

99 10 Red Balloons

Earlier this week DARPA, the Defense Advanced Research Projects Agency, moored ten, 8 ft red, weather balloons in undisclosed locations across the United States.Balloon7

The DARPA Network Challenge offered a prize of $40,000 to the person or group who first identified all the locations.

The MIT Group which won the challenge used a clever pyramid  incentive scheme.  Each balloon was worth $4000.  The person to identify the location earned $2000.  The person who invited that person to join the MIT group got $1000, the person who invited the person who invited the person who located the balloon got $500 and so forth (any money not distributed in this way was given to charity.)

The incentive scheme meant that contestants not only had an incentive to find balloons they had an incentive to find someone who could find balloons (or find someone who could find someone who could find balloons and so forth).

Incredibly, the MIT team located all ten balloons in just under 9 hours!  The challenge may seem frivolous but in fact is a great example
of how prizes and network technologies can combine to collect and use
highly dispersed information–a problem of very general interest and relevance.

Markets in everything: randomized pizza prices

Sébastian Turben writes to me:

It's about a restaurant where at the end of your meal, you roll 3 dice, and if you get the combination 4-3-1 you don't have to pay…I guess what makes it work is that people will tend to eat more/more expensive that what they usually do, thinking that the proba[bility] of not paying is not that small…

The link, in French, is here.  I take this as evidence against the view that people systematically miscalculate expected utility in repeated, real market settings.  If they did, you would expect to see commercial lures like this much more often.  Maybe in mortgage markets, or credit card markets, people are overoptimistic about the bad (too many floating rate mortgages or too many people accepting the risk of high default fees), but I don't think in pizza markets they are overoptimistic about the good.  A restaurant which makes this kind of offer, of course, has to charge systematically higher prices, the greater the customer's chance of winning the lottery,

Addendum: Jeff Ely considers a related example.